Kiddie Country – Glenferrie Road Malvern

Kiddie Country

Mike Milun

Kiddie Country in Union Street, just off Glenferrie Road, is a Malvern institution. Since 1975, couples on the verge of a major life change have left this jam-packed store, loaded up with a brand new pram, a change table and maybe a decoration or two for a nursery. The thrill of these final days of planning is never forgotten.

As owner Mike Milun says, a key objective is that every customer walks away happy and excited.

Kiddie Country’s staff offer outstanding service because they’ve seen it all. If a product isn’t stocked, it’s because it failed to meet the exacting standards of Mike and his team. Safety and quality set the parameters.

“Delivering a wonderful shopping experience is essential, so we go out of our way to ensure you receive nothing short of the best,” says Mike.

“As parents ourselves, we have had many years of experience and will help guide you through the product choices available, making sure you have everything you need for your new baby, that fits within your lifestyle.”

The team attends trade shows and is constantly on the look-out for the new and most inspiring products to enhance the lives of Malvern babies and their parents.

While the store offered a cash register and maybe a new fangled bank card machine 41 years ago, these days customers can shop online. The store’s website offers a brilliant selection of top brands, all available while a little person is asleep and a parent has time to browse from home. But nothing compares to a test drive of the wide range of prams, in-store. Mike will even offer a private appointment on a Sunday for those who can’t make it during business hours.

“We love to meet young couples, direct them through the items required and then watch them return as parents as their family grows. We also get a kick out of parents who purchased here for their children long ago, who are now returning with their pregnant children who carry on the tradition.”

Mike invites customers to call – even from the car! “Why not pull up outside our store, give us a call and we’ll bring a product directly to your car? We’re all about service and convenience so you can get on with your day.”

Of course, you can always email and Mike’s team will respond quickly.

And Mike’s secret to a long and happy business life in Malvern? Be happy. Keep smiling.


"As parents ourselves, we have had many years of experience and will help guide you through the product choices available"