A simple and very successful philosophy drives the crew at Crate Expectations: they buy what they love and hope their customers do, too. Georgie Bird adores being surrounded by unique finds, celebrating Australian artisans, as well as those from further afield.
“We pride ourselves on being forward thinkers and we love seeing our customers spot a new item for the first time,” says Georgie.
The store, just off Glenferrie Road at 1A Llaneast Street, Malvern, is packed with treasures, colours, textures and aromas. Walking past is nearly impossible as the store has an irresistible drawing power. Fragrances, furniture, handbags and jewellery share space with original paintings, rugs, lighting, glassware and cushions. “We have bespoke pieces and often carry items different to any other stores.” The staff encourage customers to go outside their comfort zone, daring to mix colours and to add an exciting new element to their home. “Don’t be afraid of colour and pattern! And add some greenery to your home to bring a pop of colour. It always adds some extra life to a space.”
Georgie has owned Crate Expectations for a decade and is proud of her team’s ability to offer customers exceptional one-on-one service every time. She knows there are certain items that must always be stocked (Tiff Manuell clutches and keyrings), and new products which float out the door (currently colourful pompom tassel earrings!).
“We love Malvern’s community. So often, we’ll witness a lovely little reunion in the store when customers bump into someone they haven’t seen for years. The Glenferrie Road strip and Malvern area have everything you need.”
Georgie has other highlight moments. “When the new stock comes in, you move everything around, making it look effortlessly placed, and it’s totally inspiring.”
So where does she get her ideas and how does the merchandise stay ahead of the trend? “We like to think we have a pretty good eye for current and upcoming trends. We use Instagram, not only as a social platform for Crate (@crateexpectations), but also so we can follow what is happening out there. We discover artists and products from across the world.”
A visit to Crate Expectations will be a delight to the senses but if it all seems a little overwhelming, tuck yourself into a luxuriously appointed day bed or kick off your heels and recline in a fabulous MRD Suki armchair.
"We have bespoke pieces and often carry items different to any other stores."